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jefftk
on May 27, 2013
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The declining profitability of Google Adwords
He said "conversions" were falling, which means sales:
http://successfulsoftware.files.wordpress.com/2013/05/adword...
But he doesn't say whether conversions-per-incoming-click are declining.
hermitcrab
on May 27, 2013
[–]
CTR and conversation rates have remained pretty constant throughout.
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But he doesn't say whether conversions-per-incoming-click are declining.